About Us

Nordic wellbeing, from Finland

The Arctic Pure is an online store for Nordic wellbeing products, run from Finland. We were founded in 2019 by Hyvinvoinnin.fi, a Finnish family-owned online store that has specialised in wellbeing, natural beauty and ecological living since 2004.

How we choose our products

Every product in our selection is chosen with our customers' benefit first, and with ethics and ecology in mind. We focus on supplements, natural cosmetics, superfoods and Nordic food products, mostly from Finnish and other Nordic brands, and we add new products regularly.

Delivery and returns

All orders ship from our warehouse in Finland. Delivery options, prices and times for your country are listed on our Shipping page, and return terms on our Returns page.

Our values

Wellbeing first
An ethical and ecological selection, and care for our people and the environment.

Personal service
Every customer matters to us.

Genuine
An honest Finnish family business.

Where we are

Our office is located in the Paimio Sanatorium, one of Alvar and Aino Aalto's architectural masterpieces.